SEO Services
Every single business owner has a story to share, what makes their brand unique, what are they passionate about, how and when they came up with their idea, it’s important to convey that message to their customers because that will allow them to trust the brand, their product and people.
A big part of SEO Services Search Engine Optimization is about sharing information with your potential and current costumers, they need to find value in the information you are sharing with them, this is how you can create organic traffic, keep giving them an excuse to come back to your website.
What is SEO?
To better understand what Search Engine Optimization (SEO) is you need to know how Google Ranks websites, it just does not happen at Random, there is an algorithm and different factors that decide this order.
How your website is ranked depends on factors like: industry, geographical location (competitors in your area could have a really strong presence) and most importantly CONTENT.
Why is Important to Invest in SEO
There is something i like to call the Google Rat Race, there are 2 ways to go about it, you either PAY google forever for ADs OR you can have Organic (*free) traffic coming your way, now this “free” comes with an asterisk because you still need to take the time to create and share valuable content, either paying someone to do it or invest your time. Either way you will have to make the decision if investing in SEO is the right thing to do for your business, part of SEO is creating valuable content for your customers, for example Bob the Builder has a construction business, in his website he shares articles or stories on how to pick the best tile for your bathroom or the common mistakes people do when choosing kitchen countertops, that is value, and that creates organic traffic in the long run. Another Key here is consistency, content needs to be up to date.
How can you tell if Website Traffic has Increased?
Google Analytics provides insights into where website traffic is coming from (such as search engines, social media, or referring sites), which pages are most popular, and how users interact with the site’s content. It also offers advanced features like goal tracking, e-commerce tracking, custom reporting, and audience segmentation.
Best of all you can quantify how much impact or ROI you are having while investing in SEO Services.
Measure Results for Organic Traffic
